Two graphic supports were developed for 2 programs for Manuel Antonio da Mota Foundation: Early Childhood Scholarships and Scholarships, that support the employees children from Mota-Engil group.

In order to inform the target public, two types of graphic supports were developed: flyer and poster. It was intended that both programs had elements in common, but a brief graphic distinction between the two. The elements used were based on the geometric shapes of the Mota-Engil logo and the overlap, hierarchy of information and dynamism allowed to give graphical interest to the supports. The colors used were based on the FMAM palette and the Mota-Engil logo.

Case study